ToyFair

Toy Fair

VTech Unveils V.Smile TV Learning System

Feb. 12 /PRNewswire/ -- It's time for kids to put down the remote and turn their full attention to the -- TV? That's right, VTech Electronics North America, creator of the electronic learning category, kicks off the 2004 toy season with the release of its first-to-market, V.Smile TV Learning System. The new V.Smile combines educational content, loveable characters and a video game platform in a system that connects directly to the television for children ages 3 to 7. V.Smile helps parents feel good about their children's TV time by teaching essential day-to-day skills and curricula such as language, math, vocabulary and problem solving with entertaining exchangeable game Smartridges.Read more

Thomas & Friends Introduce New Sets, Destinations, and Vehicles

February 2003-Learning Curve International's award-winning Thomas Wooden Railway line enters its tenth year with all-new products and themes straight from the new Thomas & Friends Video Series. This time-honored train line continues to stay fresh with more interactive destinations, innovative playtables, and collectible limited edition vehicles.Read more

Get Your Game On with New LEGO Sports Toys

Feb. 2003 - LEGO Company is putting a competitive edge on construction toys and retail positioning with innovative products in its newly created LEGO Sports category. The line, prompted by the success of LEGO Soccer, now contains three fresh and popular themes, including Basketball, Hockey and Action Sports.Read more

Lamaze Announces New Toys Designed to Stimulate and Reward Baby

February 2003- Today's parents are more involved with their babies than ever before, helping their little ones to discover the world through interaction and play. Learning Curve's award-winning Lamaze brand of infant development toys announces a completely redesigned line for 2003, featuring a wide range of products that make it even more fun for baby to learn and discover his surroundings. To commemorate the relaunch of this best-selling infant brand, Learning Curve is also sponsoring a valuable promotion, kicking off in March of 2003, where one lucky Lamaze customer will instantly win a $50,000 Savings Bond. Read more

Whammy! Games Offers Fun for Ages 10 to 110

February 17, 2002 - 2-Handed Whammy! combines elements of traditional card games with new twists for an easy-to-learn yet unique and challenging game. The game can be played by two, three, four, five or six players, with a MSRP of $14.95. "We've gotten great response - thanks to nostalgia - lots of people fondly remember their parents' card parties - and a growing demand for the combination of playing and socializing," states Maryann Salsbury, Whammy! games creator, "Computer games are great; I play them myself. But nothing beats real live 'face time' with family and friends. You're together, having fun, and not spending a lot of money. And, if you like Rummy or Canasta, you'll LOVE Whammy!" The game is currently available in the U.S. through select retail outlets and on the website www.whammygames.com. Read more

Playmates Toys Showcases New Products At American International Toy Fair

Feb. 2003--Playmates Toys unveiled its' strongest product line-up of the last five years in New York today at the American International Toy Fair. Read more

LeapFrog Debuts Learning Platforms and Products for 2003

Feb. 13 /PRNewswire-FirstCall/ -- LeapFrog kicks off 2003 by unveiling more than 20 new learning products, 50 additional software titles and 3 original learning platforms across all age categories from birth to secondary school. LeapFrog's new, innovative platforms will transform the way children learn.Read more

New Handheld Electronic Games Introduced at Toy Fair 2003

February 2003 – If you are looking for the most fun-filled handheld games then check out Excalibur Electronics new handheld games at Toy Fair 2003. Read more

Mattel Provides First-Look at New Warner Bros. Products at Toy Fair 2003

Feb. 5, 2003--Mattel, Inc. is set to take the stage at New York Toy Fair 2003 with an impressive line-up of Warner Bros. franchise properties. As part of its recently expanded relationship with Warner Bros. Consumer Products, Mattel will feature toys based on "Harry Potter," "Looney Tunes," "Baby Looney Tunes," "Batman," "Superman" and "Justice League."Read more

Huffy's New Green Machine To Be Launched at Toy Fair

Jan. 29 /PRNewswire-FirstCall/ -- Huffy Bicycle Company, a division of Huffy Corporation, will be launching the next generation of tri-wheel innovation with the unveiling of its new Green Machine -- developed to capture the imagination of kids searching for the ultimate spin, slide and skid experience -- at the 100th Annual Toy Fair Exhibition, Jacob Javits Center (NYC), on February 16 - 19, 2003. The Green Machine was recently selected as one of the thirty semi- finalists, vying for the 6th Annual Sports Product of the Year Award for product innovation, at the recent SGMA Super Show held last week in Las Vegas, Nevada.Read more

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