September 4 - 7, 2008 - Universal Remote Control, Inc. (URC), the pioneer in control technology, introduces Universal Remote Control Lighting by Lutron, a new line of easy-to-install single-room lighting control products that URC dealers can offer as compelling add-ons to their installations.
Lighting control is a natural extension of the home theater experience. It can set a mood, improve viewing conditions, and even help the viewer avoid injury when making a mid-movie snack run to the kitchen. URC expects its new lighting products, which are directly controlled by its numerous radio frequency (RF) remotes, will offer its dealers an easy way to offer this value-added home theater feature to their customers.
"As many custom dealers wrestle with decreasing price points and margins in some of their key product categories, gross revenues per project and the resulting profit dollars are harder to maintain as prices drop," says Mitchell Klein, director of market development and education at URC. "Universal Remote Control Lighting by Lutron will enable our dealers to diversify their offerings with a reliable, easy-to-install and easy-to-program add-on solution for single-room lighting control, with native control by URC remotes and backed by two of the most trusted brands in the business: URC and Lutron."
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