SportBrain Tracks Fitness Activity

The SportBrain is a wearable personal fitness assistant that automatically tracks your daily physical activity, sends the information to your personal Web pages at www.sportbrain.com and rewards you for achieving your fitness goals. The SportBrain platform consists of the wearable SportBrain tracker, SportPort transmitter, and the SportBrain web site. The tracker is a small, sleek, unobtrusive device that easily attaches to your belt or waistband. It accurately reads and records daily activities including everything from walking around the office to jogging laps around the track. It comes with interchangeable SportFaces in multiple colors to coordinate with your mood or wardrobe. $80 for the SportBrain, $60 for the SportPort (needed for transmitting data).