Shure

April 13, 2009--Shure Incorporated today announced the availability of the Company's SE115 Sound Isolating Earphones, perfectly timed for the Mother's Day, Father's Day, and graduation gift-giving season. Combining superior sound quality and stunning aesthetics at an affordable price point, the SE115 is Shure's first earphone available in four brilliant colors - Blue, Pink, Black, and Red.

The SE115 first wowed audio enthusiasts at the 2009 Macworld Expo, where the earphones were awarded the iLounge Best of Show Award and the iProng Best of Show Award. At the 2009 Consumer Electronics Show (CES), the SE115 was recognized as a CEA Innovations 2009 Design and Engineering Award honoree. Continuing Shure's legacy of providing premium sound, durability and style, the SE115 offers a convenient modular cable design and brilliant color options to complement every consumer’s on-the-go lifestyle.

"Today's consumers are constantly connected to their devices – often, multiple devices – and seek accessories that provide a premium listening experience in every scenario," said Avi Greengart, Research Director for Consumer Devices, Current Analysis. "A modular approach provides the flexibility to adapt to different use cases." Read more

January 7, 2009 --At the Consumer Electronics Show and Macworld Conference and Expo, Shure Incorporated today unveiled the SE115, the newest, most affordable, and most colorful member of the Company’s acclaimed family of Sound Isolating Earphones. The SE115 arrives in four vivid hues – Blue, Pink, Black, and Red – and at a $99 price point. Already a likely icon for its aesthetics and affordability, this newest earphone, like the Company’s other SE models (SE210, SE310, SE420, and SE530), is most remarkable for how it reproduces sound. Read more

During the past five years, Shure has delivered a personal listening experience unlike any other, making the brand synonymous with exceptional sound quality. While many have tried, none have been able to achieve the same combination of reliability, comfort, portability, style, and audio performance without compromising one requisite for another. Now, with the SE115, creative Shure engineers have achieved a new breakthrough and fit a dynamic driver capable of delivering incredibly rich bass into the sleek, compact form factor once only attainable with a smaller driver.