Nikon Announces New AF ZOOM-NIKKOR 28-100mm f/3.5-5.6G Lens

February 24, 2002 - Nikon (www.nikonusa.com), the world leader in photography, today introduced the versatile new AF Zoom-Nikkor 28-100mm f/3.5-5.6G lens, providing photographers with wide-angle to telephoto flexibility in a compact, lightweight lens. The innovative G-design enables lens apertures to be selected directly from Nikon SLR camera bodies that include a command dial for aperture selection. “The AF Zoom-Nikkor 28-100mm f/3.5-5.6G lens is designed to offer advanced optical quality and performance in a compact, lightweight and highly versatile lens design,” said Richard LoPinto, vice president for SLR Camera Systems, Nikon Inc. “With this new lens, photographers can capture sweeping landscapes to stunning portraits without changing lenses, making it ideal for general photography, and especially travel photography,” he added.

The AF Zoom-Nikkor 28-100mm f/3.5-5.6G lens includes a selection of Nikon advanced technology features, including Super Integrated Coating (S-IC), Distance Technology, and G-Type design (aperture control exclusively from camera body).

Super Integrated Coating, a form of multiple layer coating, is a Nikon technology that has evolved through years of development. With Super-IC, color performance is enhanced within the System and each lens’ flare characteristics are minimized. The result is pictures of excellent clarity.

The G-type design is primarily designed for the newest Nikon SLR models, including both 35mm and digital, all of which include a Sub-Command Dial, from which aperture control is possible. This design facilitates lens handling, and helps photographers keep a more positive grip on the camera as they use their right index finger to adjust aperture. This firmer grip and excellent balance will help photographers get sharper images, even as they adjust exposure and quickly shoot their pictures.

Distance Technology (included in D-type and G-type Nikkor) provides precision distance information from the lens. This information is incorporated into exposure calculations for both ambient light, flash illumination, and combinations of both, as in fill-flash photography. The distance information enables more precise calculations, leading to improved exposure control.

This selection of high technology features is an example of how Nikon approaches lens design, blending each lens’ handling characteristics with those of the camera, for total handling excellence and then selectively choosing optical design technology to maximize imaging performance. The AF Zoom-Nikkor 28-100mm f/3.5-5.6G lens is currently compatible most Nikon SLR camera models. These include the D1x, D1H and D100 digital SLR cameras as well as the F5, F100, N80, N65 and N55 35mm film SLR cameras

SOURCE Nikon