Kodak Introduces New Advantix EasyShare APS Camera

February 26 -- Eastman Kodak Company just introduced the next generation hybrid camera—the Kodak Advantix EasyShare—that combines the convenience of film with the top benefits of digital technology. Combining the latest advances in digital and film technology, the Kodak Advantix EasyShare APS camera brings the most popular consumer benefits of a digital camera e-mail functionality and immediate verification to a film camera. These features offer film camera users expanded choices to experience the best benefits of both formats. Consumers can receive prints from their retailer and maintain a film negative for record keeping, and at the same time be able to e-mail and share those same images as a digital picture.

The new camera delivers several advantages:

• Ability to e-mail screen resolution pictures quickly and easily with one touch of a button utilizing the EasyShare system, Kodak Picture Software and docking station



• Selection of print quantity for each picture taken at any time when the film is in the camera, so that the photo processor allows the user to print and select the quantity of pictures desired



• Full roll review on a color LCD screen to immediately view and confirm your pictures



• Storage in the camera's memory of up to 75 pictures, which can be easily viewed, downloaded and e-mailed



• Close action shots with optical zoom lens (2.0x)

In addition to the above features of the camera, the APS system provides consumers the choice of three different picture formats for all pictures including "4x6," "4x7" and panoramic prints, and permanent storage of pictures within a compact film cassette.

"This camera is the perfect innovation and solution for those who want the high quality convenience that film provides, but want the expanded features and functionality of a digital camera," said Glenn Patcha, General Manager & Vice President, Capture, Consumer Imaging, Eastman Kodak Company.

"By combining the digital function with film printing methods in the Kodak Advantix EasyShare camera, we're providing consumers with what they want: high quality photographs and negatives, and the assurance that they got the shot they wanted with the flexibility to download, e-mail, and digitally share all of their pictures."

The Kodak Advantix EasyShare camera is part of the Kodak EasyShare system, which allows consumers to transfer, print and e-mail pictures with one-touch simplicity. It will come with Kodak Picture Software and a one-touch docking station that allows users to easily download their screen resolution images with the touch of a button. The camera and dock will be bundled together and will retail for approximately $200. It will become available in Q1 2003.

For more information visit www.kodak.com

SOURCE Kodak