Olympus Unveiled 2011 Camera Lineup at CES

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 Olympus PEN E-PL2

Last week at CES Olympus introduced six new cameras, including the new Olympus PEN E-PL2, the fourth in the PEN family of compact interchangeable lens digital cameras, and the Olympus XZ-1, an ultra-compact with a built-in ZUIKO lens. In addition, the company’s 2011 point-and-shoot cameras have new features such as 3D photo mode, Eye-Fi card compatibility and new Magic Filters. Here is a rundown:

Olympus PEN E-PL2

The PEN E-PL2 is a great camera for beginners, as well as experienced photographers who want DSLR image quality but without size and weight of a traditional DSLR. This breakthrough camera expands your creative potential with Live Guide II, new in-camera creative features, new auxiliary lenses, and more.

Priced at $599.99, the 12.3-megapixel camera also includes the new MSC ED m14-42mm f3.5/5.6 zoom lens (28mm-84mm equiv.), a 3-inch 460,000 dot LCD, ISO 6400 and new Face Detection with Eye Detect. It has 22 Scene-Select Modes, Intelligent Auto (iAuto) Mode, In-Camera Panorama and an iEnhance mode that heightens the warm yellow and orange colors of a sunset.

The E-PL2 shoots 720p HD video and has HDMI Control, allowing you to playback your images and movies on your HDTV (with optional HDMI cable) using your HDTV’s remote, and with the cameras’ Live Guide you can preview effects for both still images and HD videos before the image is even captured!

The Olympus E-PL2 Kit will be available in January 2011 for $599.99. It includes the E-PL2 Body, M. ZUIKO MSC DIGITAL ED m14-42mm f3.5/5.6 Zoom, USB Cable, Video Cable, Li-Ion Battery Pack, Li-Ion Battery Charger, Shoulder Strap, and OLYMPUS software CD-ROM.


 Olympus XZ-1

Olympus XZ-1

The Olympus XZ-1 is an ultra-compact camera featuring the first-ever built-in ZUIKO lens on a compact digital cam.

The XZ-1 touts a 10-megapixel CCD sensor with TruePic V Image Processor, 3-inch OLED monitor, and its iZUIKO f1.8-2.5 6.0-24mm lens offers improved shooting in low-light scenarios. The camera captures 720p HD video at 30 frames-per-second, and includes a Live Guide on-screen setting which gives you tips for shooting different subjects (kids, pets and flowers etc.). It also helps you with more complex in-camera settings such as aperture, shutter speed and exposure compensation.

The XZ-1 also features Dual Image Stabilization, an AF Illuminator, six Art Filters, and offers advanced manual controls via a control ring around the front of the lens and a wheel controller on the back. It has a built-in pop-up flash and also includes an accessory port for attaching optional accessories.

The Olympus XZ-1 comes in black and white and will be available in January 2011 for $499.99. It includes the XZ-1, USB Cable, Video Cable, Li-Ion Battery Pack, Li-Ion Battery Charger, Shoulder Strap, and OLYMPUS [ib] software CD-ROM.


 Olympus TG-310

Olympus TG-610 and TG-310

Waterproof (to 16 feet for the TG-610, 10 feet for the TG-310), shockproof (to 5 feet) and freezeproof (to 14 degrees Fahrenheit), both of these digital cameras shoot 720p HD video (even underwater!) and feature AF tracking, in-camera Creative Filters and a new 3D Mode. The TG-610 and TG-310 also have 14-megapixels, wide-angle optical zoom lenses (5x on the TG-610 and 3.6x on the TG-310) and dual image stabilization.

The new 3D Photo Mode captures two shots of a scene from two different angles to create still photos that can be viewed with the realism of 3D; and the new Magic Filters allow you to create artistic effects in your photos and/or movies directly in the camera.

Additional features include In-Camera Panorama, Face Detection (up to 12 faces), Eye-Fi card compatibility, and the new OLYMPUS [ib] photo organizing and editing software.

Available in a variety of colors, the TG-610 ($299.99) and TG-310 ($199.99) will hit stores in February 2011.


 Olympus SP-610UZ

Olympus SP-610UZ

This lightweight, 22x wide-angle ultra-zoom camera with HD video packs fun features and excellent image quality in an easy-to-use camera.

The SP-610UZ features a 14-megapixel sensor, 3-inch LCD monitor, a f2.8 (Wide) / f5.6 (Tele) wide-angle lens, Dual-Image Stabilization, Face Detection, In-Camera Panorama, and it shoots 720p HD video. It also touts HDMI Control, allowing you to view images on the big screen (with optional HDMI cable). The cameras’ Intelligent Auto Mode automatically identifies what you are shooting (i.e., Portrait, Night + Portrait, Landscape, Macro or Sports) and adjusts the camera’s settings automatically for the best quality results.

Additional features include New Magic Filters for artistic effects, Eye-Fi card compatibility, In-Camera Panorama, AF Tracking , and the new 3-D Mode allows you to shoot 3D photos in any mode from macro to landscape.

The SP-610UZ will be available in February 2011 for $229.99. It comes with a Neck Strap, WIN/Mac USB cable, Audio/Video cable and OLYMPUS [ib] software.


 Olympus VG-120

Olympus VG-120

The VG-120 is the first in a new line of pocket-friendly, creativity-enabling, budget-conscious cameras. Priced at an affordable $139.99, it is packed with 14-megapixels, a 5x wide-angle optical zoom lens, 720p HD video capture, and a 3-inch LCD.

Additional features include Digital Image Stabilization, Face Detection (up to 16 faces), Intelligent Auto, AF Tracking, and the shot-enhancing Magic Art Filters.

The Olympus VG-120 will be available in January 2011 for $139.99. It ships with a Lithium Ion Battery, USB Cable, Audio/Video Cable, Wrist Strap and OLYMPUS [ib] software.

Get more information on these and other Olympus cameras at www.getolympus.com.

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