Lumix

The LUMIX TS4, the Optimal Outdoor Companion, Combines a GPS, Compass, Altimeter, Barometer with Waterproof(*2), Shockproof(*3) and Freezeproof Features, Allowing it to Excel in Photo and Video Capture Under Many Conditions

Jan. 31, 2012 /PRNewswire/ -- Panasonic today announced the LUMIX DMC-TS4, the company's top-of-the-line rugged digital camera with features such as a built-in GPS(*1) system, compass, altimeter, barometer, plus outstanding toughness, including: waterproof(*2) to approximately 40 feet (12 meters), shockproof(*3) to approximately 6.6 feet (2 meters), freezeproof to temperatures as low as 14 degrees F, and dustproof(*2). Beyond its rugged design, the LUMIX TS4 also excels in photo and video quality, offering the best of both worlds with a LEICA DC VARIO-ELMAR lens with a 4.6x optical zoom (35mm equivalent: 28-128mm), a 12.1-megapixel Hi-Speed CCD sensor and the advanced image processing LSI Venus Engine, and the ability to shoot 1,920 x 1,080 full-High Definition (HD) video in AVCHD and MP4 formats.

"The LUMIX TS4 is the latest addition to our successful line of rugged digital cameras, which offer users the freedom to take high-quality photos and video under a variety of conditions thanks to a design that is waterproof, dustproof, shockproof and freezeproof. Plus, with added GPS and compass capabilities, the TS4 is the perfect travel companion," said David Briganti, Senior Product Manager, Imaging, Panasonic Consumer Marketing Company of North America. "Beyond its top-of-the-line rugged features, the LUMIX TS4 captures exceptional photos and videos, also making it the ideal 'worry-free' everyday digital camera for those life mishaps, like an accidental drop or a spilled drink." Read more

Panasonic LUMIX ZS20, the World's Slimmest Digital Camera with a 20x Optical Zoom Lens(*1), Also Features Full-HD Video Recording and Built-In GPS Capabilities

Jan. 31, 2012 /PRNewswire/ -- Panasonic today introduced the LUMIX DMC-ZS20, the newest member of the acclaimed LUMIX ZS-Series, and the world's slimmest digital camera with a 20x optical zoom lens(*1). With a powerful zoom, a 24mm ultra wide-angle LEICA DC VARIO-ELMAR lens and the ability to shoot full-High Definition (HD), the new LUMIX ZS20 builds on the series' success as an extremely versatile point-and-shoot model. With a newly-redesigned lens system, the LUMIX ZS20 features a new mechanical structure and optical system to further improve image quality and with Nano Surface Coating technology, the LUMIX ZS20 offers stunning image clarity with minimized ghosting and flare.

Beyond the quality of its lens, the LUMIX ZS20 integrates an enhanced built-in GPS(*2) functionality, making it easy for users to pinpoint locations where photos were taken and share with family and friends on internet maps. Map data can be installed onto the LUMIX ZS20 via a bundled DVD, giving the camera detailed worldwide maps of major regions on a scale of 1/25,000 or more precise. A user can copy the map data of a designated city to an SDXC/SDHC/SD Memory Card and get quick geographic information to know their location and if any landmarks are located nearby. More than one million landmarks and 82 countries/regions are covered in the bundled DVD map. Geo-tagged images are automatically sorted and can be played back along a map so that users can literally trace their photographic journey. Many GPS cameras show only the latitude and longitude of where a photo is taken, but the LUMIX ZS20 shows the name of the Country/Region, State/Prov./County, County/Township, City/Town/Village and Landmark – all of which is saved in the EXIF data. Read more

New LUMIX SZ7 and SZ1 Digital Cameras Offer HD Video and 25mm Wide-Angle Lens in a Compact Body Designed to be Portable and Easy-To-Use

January 2012 – Panasonic today introduced the new LUMIX SZ-Series of digital cameras, the LUMIX DMC-SZ7 and the LUMIX DMC-SZ1, which combine a powerful 10x optical zoom with a 25mm ultra-wide angle LEICA DC VARIO-ELMAR lens, in a slim and compact body, making it extremely portable and easy to carry. The LUMIX SZ7 (14.1 megapixels) can also shoot full-High Definition, 1920 x 1080 60i videos and with Light Speed AF, it has a super-fast focus response time of approximately 0.1 second – making it easy to capture spontaneous must-have photos. The LUMIX SZ1 (16.1 megapixels) features 720p HD video recording capabilities, and both models are easy to use thanks to Panasonic’s popular iA (Intelligent Auto) mode which automatically chooses the best camera settings for natural, beautiful images.

"As more and more people revert to their smartphones because of convenience to take spur-of-the-moment digital photos, Panasonic is introducing two digital cameras that are not only small and compact, but also offer high-end imaging features such as a wide-angle LEICA lens, extremely fast Auto Focus speeds, and High Definition video, giving the consumer outstanding image quality." said David Briganti, Senior Product Manager, Imaging, Panasonic Consumer Marketing Company of North America. "Panasonic’s SZ7 and SZ1 are extremely compact in size, but offer features that are typically only available in much larger digital cameras, such as a 10x optical zoom, and with new features such as Panorama Shot and Miniature Effect, the SZ-Series is also fun to use."Read more

The LUMIX LS5 Shoots 720 HD Video and Runs on AA Batteries

July 21, 2011 – Panasonic today announces a new 14.1-megapixel LUMIX DMC-LS5 digital camera that features a high-quality 26mm wide-angle, 5x optical zoom lens. With an incredible F2.8 lens and Optical Image Stabilization, the LUMIX LS5 excels in taking clear photos, even in dimly-lit situations. The LUMIX LS5 also features 720p High Definition video capabilities and runs on AA batteries, perfect for the user who is looking for added convenience.

"The LUMIX LS5 is the ideal digital camera for an entry-level user who wants an extremely easy to use digital camera that does not sacrifice image quality," said David Fisher, Product Manager, Imaging, Panasonic Consumer Electronics Company. "With top-quality features like HD video and an F2.8 26mm wide-angle lens, the LS5 is giving consumers exceptional performance and value, while being easy-to-use and convenient. By adding a LUMIX model that runs on AA batteries, we are mindful that consumers have different needs and preferences."Read more

New Panasonic LUMIX FZ47 Digital Camera Packs a Powerful 24x Optical Zoom in High-Quality Leica Lens and Adds Creative Manual Control Options

July 21, 2011 - Panasonic today introduces the LUMIX DMC-FZ47 digital camera, the newest addition to the company’s super-zoom FZ-Series. The LUMIX FZ47 packs a powerful 24x optical zoom in a 25mm ultra-wide angle LEICA DC VARIO-ELMARIT lens, full-High Definition 1080i video-recording capabilities and new creative controls while shooting both still and video images. The high-quality Leica lens features Panasonic’s Nano Surface Coating technology to help minimize light reflection that causes ghosting and flare.

"The LUMIX FZ-Series is an extremely popular line for Panasonic and we expect this model to be another winner for users who not only want an impressive 24x optical zoom, but those that seek exceptional image quality, and thanks to the Leica lens and full HD video capabilities – the FZ47 delivers," said Darin Pepple, Senior Product Manager, Imaging, Panasonic Consumer Electronics Company. "New to the FZ-Series are the improved AF speeds, 3D photo shooting and full 1080 HD video capabilities."Read more