Samsung Introduces New 24” Large-Screen LCD Monitor

September 2003 -- Samsung introduces the SyncMaster 243T, an elegant new 24” LCD computer monitor. Ideal for high-end applications such as CAD/CAM fine-detailed drawings, desktop publishing and content creation, the SyncMaster 243T provides a gamut of benefits and features for computer users. The display offers a plush 24” viewing area, dual analog and digital inputs, piviot technology that allows for both portrait and landscape viewing, an ultra narrow bezel and a built-in swivel base for maximum versatility. The SyncMaster 243T will be shipping nationwide in October 2003.

“As the only manufacturer that produces its own displays from conception to roll out, Samsung is able to offer its customers unique designs and high-end technologies for any applciation,” notes Monica Islas, Product Marketing Manager for Monitors, for Samsung’s Digital Information Technology Division (DITD). “As a global technology leader with superior product differentiation, Samsung utilizes its economies of scale to create innovative and award-winning display technologies that are sure to please any user. The new 243T is a unique imaging solution for any high-end application.”

Featuring a 1920 x 1200 maximum resolution, the 243T is targeted to high-end graphics professionals who require the power and benefits of digital technology, which provides a sharper, cleaner image and more accurate representation of the original video source. The Digital Video Interface (DVI) ensures optimum image quality without the hassle of end-user adjustments, even when randomly changing resolutions.

When used with an analog input, the 243T offers an easy-access, one-button auto calibration system for greater control over the on-screen image allowing for quick proportioning of screen geometry, contrast, brightness and clock-phase. The On Screen Display system features a comprehensive menu of controls, including auto adjustment, color and image size.

Offered in an attractive silver color, the 243T provides many ergonomic benefits for users. Sporting an ultra-narrow bezel that is just 0.73” wide, the display includes a built-in swivel base design allowing it to be rotated 90º. Samsung’s latest large-screen LCD features Pivot® software by Portrait Displays and comes with a swivel base for switching between portrait and landscape viewing. With Pivot, users have full-page viewing capabilities of 8-1/2 x 11 or A4 documents without having to scroll. The 243T is also height adjustable allowing the user to move the screen up or down to best suit individual viewing preferences.

The SyncMaster 243T utilizes Samsung’s Patterned Vertical Alignment (PVA), for users who demand image display perfection. PVA is the latest technology advancement in liquid crystal cell structure for improved viewing. The monitor offers an extra-wide 170° viewing angle, a high brightness rate of 300cd/m2, a 500:1 contrast ratio and an extremely fast response time of less than 25 milliseconds. The 243T is perfect for those who require data and graphics that are accurately displayed with photo-realistic image quality including motion video applications, 3D technologies, entertainment, gaming and Web design.

The SyncMaster 243T meets TCO ’99 standards for low emissions and incorporate a power management system that complies with VESA, DPMS, Energy2000 and the Environmental Protection Agency’s Energy Star Standards for energy efficient reduced power consumption.

Samsung backs all of its monitors with a three-year, parts and labor warranty as well as toll-free technical support 24 hours a day, 365 days a year. In addition, Samsung offers a three-year Advanced Replacement Program, three-year Repair & Return or Exchange and three-year Shuttle Exchange for hassle-free repairs.

For more information about Samsung's SyncMaster monitors or for the name of the dealer nearest you, contact Samsung toll-free at 1-800-SAMSUNG or via the Internet at www.samsungusa.com/monitor.

SOURCE Samsung

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