New Gourmet Souvenir: Tortuga A Taste of Florida Rum Cake

March 2005 – Florida visitors are discovering a delightfully delicious new souvenir – Tortuga A Taste of Florida Rum Cakes. Created by the family business known world-wide for their Caribbean rum cakes, Tortuga has launched a line specifically for the more than 76 million travelers who annually visit the Sunshine State.

In three distinctly Florida flavors – orange, coconut and key lime – Tortuga A Taste of Florida Rum Cakes are available in a 16 oz size with a suggested retail price of $15.99 and a handy six-pack tower of 4oz cakes, two of each flavor with a suggested retail of $34.99. The cakes are sold through gift and souvenir shops throughout the state and can be ordered at www.tortugarums.com/fla or toll free at 800-444-0625.

The cakes are packaged in vibrant colors with eye-catching, regional graphics for maximum shelf appeal. Using the finest natural ingredients, the orange rum cake includes 100% Florida orange juice. Florida key lime juice puts the tang in the key lime cake, and freshly shredded coconut is used in the other. Hand glazed with a special five year old Tortuga Gold Rum, each cake is heat sealed and vacuum-packed, ensuring a moist delectable cake with a shelf life of six months or indefinitely if refrigerated or frozen.

“Florida deserves a quality, gourmet souvenir,” says Monique Hamaty-Simmonds, president of Tortuga Imports/ Tortuga Rum Cake Company, whose parents started the Tortuga Rum Company twenty years ago in Grand Cayman B. W. I. “ We want to encourage the state’s millions of tourists to ‘take home Tortuga – a taste of Florida sunshine’. We think our A Taste of Florida Rum Cakes can become as popular here as our cakes are with visitors in the Caribbean.”

Tortuga Rum Cakes were named “Best Cruise Souvenir” in the January/February 2005 issue of Porthole Cruise Magazine and have long been recognized as the #1 export of the Cayman Islands.

SOURCE Tortuga Rum Cakes