Maytag's Hoover Division Unveils Latest Product Innovation at Housewares Show

Jan. 15 -- To further strengthen its leadership position in the floor care industry, Maytag Corporation's Hoover division unveiled its latest product innovation at the International Housewares Show, which opened yesterday in Chicago. As an added attraction, visitors to Hoover's booth at the show will meet and receive tips from Heloise, America's premier household hints expert.
Three models of the popular Hoover Self Propelled WindTunnel upright vacuum cleaner now come with the addition of an on-board turbine-powered hand tool, which is ideal for cleaning stairs and upholstery. The hand tool also features WindTunnel technology and a powered brush roll that can be turned on or off. It is attached to a stretch hose and conveniently housed in a compartment on the top and front of the cleaner. Other cleaning tools are located on the back of the cleaner.

"These new cleaners are prime examples of our strategy to grow by providing consumers with innovative products that have superior performance and meaningful benefits," said Keith G. Minton, president of Hoover. "Because of the WindTunnel technology and other patented designs, these uprights pick up more dirt than any other upright on the market. We've tested them all using the industry's only recognized method for determining cleaning effectiveness, and the Self Propelled WindTunnel is the best."

The new WindTunnel models with a powered hand tool will be available at some retail locations later this month, and they will be widely available by the end of March. The top model in the line is expected to retail from $369 to $469, while the other two models are expected to retail from $299 to $369. www.maytag.com

Source: Maytag Corporation