Experience the Spirit of the Ultimate Rock 'n' Roll Road Trip

July 2005 – Offering a front-row look into the lives and careers of rock superstars and roadies, Hard Rock International is bringing an interactive rock ‘n’ roll mobile tour to Graceland, former home to “The King of Rock ‘n’ Roll,” on Monday, August 1 and Tuesday, August 2. The “Rock Across America” mobile tour will give visitors the chance to immerse themselves in a "rock ‘n’ roll road trip,” experiencing a journey through the music that has energized radio airwaves and created great memories for generations of Americans.

Hard Rock International’s “Rock Across America” mobile tour will visit multiple U.S. cities this summer offering guests a 4D experience that truly “rocks.” An interactive movie takes the visitors backstage and on a visual journey from a roadie’s point of view, immersing them into the experience. The “roadies” will experience the non-stop action, awesome sites and sounds of life on the road, while their seats move and interact with the film.

“Rock Across America” will feature legendary pieces of music memorabilia from the Hard Rock collection, including rare concert and backstage photographs of Bruce Springsteen, Motley Crue guitarist Nikki Sixx’s Smashed Fender Squire Bass Guitar and Simple Plan’s acoustic Washburn guitar.

What: Hard Rock International’s Rock Across America Mobile Tour

Where: Graceland
3734 Elvis Presley Blvd.
Memphis, TN 38116
*Inside the gates near the airplane hangar

When: Monday, August 1 through Tuesday, August 2 9am to 5pm

For the latest information on the “Rock Across America” mobile tour, please log on to www.hardrock.com.

SOURCE Hard Rock International