JVC Announces New Soft Silicon Rubber Gumy Air Ear Bud Headphones

July 31, 2008 – JVC today announced an addition to its popular Gumy line of ear bud headphones. The new JVC Gumy Air brings the comfort of a custom fit to affordable ear bud headphones through its use of a soft silicon rubber air cushion for the earpiece. And like the current line of Gumy headphones, the new JVC HA-F240 Gumy Air is available in a range of colors that match the third generation iPod Nano and Shuffle music players.

For clear, full sound the new JVC HA-F240 features a large 11mm neodymium driver unit that offers high power handling and sensitivity. To further enhance the listening experience, friction noise has been greatly reduced through the use of a 1.0 meter friction noise reduction cord, equipped with an iPhone-compatible plug.

The silicon rubber air cushion sets a new standard for comfort in the ear bud category. The soft-touch cushion changes shape to conform to the contours of the wearer's ear, ensuring that the ear buds fit securely and comfortably.

Available in a range of seven fashionable colors designed to match third-generation iPods (Nano and Shuffle), the HA-F240 meets the demands of the style-conscious music listener, all the way down to the matching color cord.

The JVC HA-F240 Gumy Air ear bud headphones are available now for $14.95.

For further product information, visit JVC's Web site at www.jvc.com or call 800-526-5308.

SOURCE JVC Company of America