adAlive and Vindigo Offer Fast and Free Access

adAlive and Vindigo Offer Handheld Users Fast and Free Access to Vindigo's Location-Based Service From Airport Billboards
DEMO 2001 -- adAlive, Inc., developers of the first network of Internet access-points for PDA users, and Vindigo, developer of the leading personal navigation platform for handheld devices, today announced a partnership to make Vindigo available from adAlive billboards. Palm Powered(TM) handheld users will be able to beam Vindigo onto their devices from any adAlive access-point. The partnership combines adAlive's fast and free access to mobile content and services with Vindigo's timely local information, giving PDA users instant access to the content they want, wherever they are.

Over 300,000 registered users currently rely on Vindigo to access leading content providers' reviews on restaurants, shops, bars and movies when they're on-the-go. Vindigo takes advantage of the convenience of mobile devices to deliver location-based information about things to do and places to go in over 20 major U.S. cities and in London. It provides comprehensive information on the best restaurants, bars, nightclubs, stores and movies in each city.

"Vindigo delivers content that on-the-go handheld users consistently seek: location-specific information about the limitless choices of places to go and things to do in popular cities," said Glenn Edelman, director of business development for Vindigo. "By partnering with adAlive, we can provide travelers with a fast and convenient way to get Vindigo." adAlive today also announced that it has launched its system at John F. Kennedy International Airport in New York. adAlive access-points give on-the-go PDA users fast and free access to valuable content and services. The system is available immediately on billboards in the American Airlines terminal.

The adAlive device is attached to billboard advertisements currently found in major airport walkways. PDA users simply approach an adAlive access-point (identifiable by the red 'i') and point their handheld's infrared port at the device to quickly access their email, personalized content, downloads, etc. All content and services are fast and free, and can easily be stored on the PDA for later use. Since adAlive uses the existing infrared ports found on most PDAs, no new hardware is required. Users can:

• download city guides and travel-related information and recommendations
• send and receive email with any POP3 account
• sync Palm applications quickly and easily
• backup and refresh personal data on the PDA, such as calendars and address books
• interact with the billboard advertiser to request additional information and special offers right onto their PDA.

adAlive recently tested the system at the Pittsburgh International Airport and plans to continue expansion at JFK and to other airports throughout 2001. adAlive access-points will also be available in other public areas, such as hotels and retail stores, starting in 2001. adAlive is compatible with Palm, Handspring and Sony Clie devices. Support for PocketPC and other mobile devices with infrared ports, such as cell phones, is in development. "adAlive is designed to serve as a fast, easy and free access-point for any PDA user seeking the content and services they want and need while on-the-go," said Rohit Arora, president and chief executive officer of adAlive, Inc. "With over 300,000 registered users subscribing to Vindigo, it 's clear that Vindigo's content is of high-quality and interest to PDA users nationwide. We are pleased to provide PDA users with fast and easy access to Vindigo through adAlive."

SOURCE adAlive, Inc. www.prnewswire.com