New Baby Einstein Spring 2003 Line Makes a Big 'Splash' With Babies and Toddlers

Feb. 2003 /PRNewswire/ -- The Baby Einstein Company will continue to capture the attention of babies and toddlers with its innovative spring product line, available this March nationwide. The newest video/DVD title being added to the brand's existing line of award-winning classics is "Baby Neptune Discovering Water" -- a musical voyage exploring the world of water from the beach to the bath. The new video/DVD features George Fredric Handel's much-loved "Water Music," which will also be available on a new music CD. In addition, Baby Einstein's spring 2003 line up will include six new book titles and popular puppets.

The Baby Einstein Company is a world leader in developmental media and products for babies and toddlers, from birth. The company's videos, DVDs, discovery cards, books, music CDs, interactive software, puppets and playthings provide fun and stimulating ways for parents and caregivers to spend time interacting with their little ones, while offering babies a unique perspective on the world -- their own.

BABY EINSTEIN WATER VIDEO
"Baby Neptune Discovering Water" takes curious babies on a musical voyage from the beach to the bath. Hosted by Baby Einstein puppets including a sea turtle, duck and octopus, the video exposes babies to water in the world around them. In addition to exploring gentle waves at the beach, underwater scenes of sea horses, jellyfish, whales and dolphins, the video provides a first hand look at water in streams, rivers, lakes and waterfalls, and how water forms rain drops and puddles. Babies are also introduced to the familiar ways water is used and enjoyed at home for baths, drinking and play.

Featuring Handel's melodic "Water Music," "Baby Neptune Discovering Water" gives parents an interactive and stimulating way to expose their little ones to the wonders of water. Created specifically for babies and toddlers nine months to four years, the video will be available March 18 at major retailers and specialty stores nationwide (SRP $14.99 for the VHS, SRP $19.99 for the DVD).

BABY EINSTEIN MUSIC
Complementing the "Baby Neptune Discovering Water" video is a baby- friendly music CD featuring the rhythmic tunes of classical composer George Frederic Handel's "Water Music," as well as selections from Handel's "Messiah" and "Royal Fireworks." The CD will also blend timeless compositions from celebrated composers Georg Phillip Telemann, Wolfgang Amadeus Mozart and Ludwig van Beethoven, all specially re-orchestrated for little ears. The music CD, which will be sold separately from the video, will be available in March at major retailers and specialty stores nationwide (SRP $9.98).

BABY EINSTEIN BOOK TITLES
Babies and toddlers love making new and exciting discoveries in the world around them and the new Baby Einstein spring book line introduces little ones to the beauty of art and nature with themes on painting, art and poetry, as well as animals and wildlife on land and in water. "Baby Einstein Master Pieces" giant lift-the-flap book opens a creative door to the colorful and animated works of artists Marc Chagall and Pierre-Auguste Renoir, among others, letting children interact with their paintings. In "Pretty Poems and Wonderful Words," the beauty and excitement of language is illustrated through treasured poems of childhood experiences written by Robert Louis Stevenson. Incorporating bold shades and engaging figures, the books help parents expose their children to basic colors and shapes in their everyday environment. New titles include:

• "My Favorite Colors" fabric rattle book -- Claude the Zebra demonstrates his zeal for painting while introducing children to color (babies 0-9 months).
• "In the Rain with Jane" fabric rattle book -- Babies take a jungle trek with their favorite wild animals (babies 0-9 months).
• "Baby Einstein Master Pieces" giant lift-the-flap book -- Children are exposed to the beauty of art while associating elements within the masterpieces to everyday objects in their world (18 months and up).
• "Pretty Poems and Wonderful Words" giant lift-the-flap book -- An introduction to the beauty and excitement of language through treasured poems of childhood experiences by Robert Louis Stevenson (18 months and up).
• "Who Lives in the Pond?" vinyl bath book -- Babies and toddlers are introduced to the tadpoles, ducks and frogs living at the pond (0-24 months).
• "Mimi's Toes" vinyl bath book -- Children learn to identify the parts of the body while listening to the story of Jane washing Mimi from head to toe (0-24 months).

These new books will be added to the existing library of Baby Einstein titles mid-March through April at major retailers and specialty stores nationwide (SRP $6.99 to $9.99).

BABY EINSTEIN PUPPETS
With the Baby Einstein puppets, parents and caregivers can further extend the interactive-based concepts in Baby Einstein books and videos into playtime. Baby Einstein puppets are tailored specifically for babies and toddlers using soft fabric, simple facial features and a straight-arm design that makes the characters easy to handle during playful interaction. The first puppets released include the popular Green Dragon featured in "Baby Mozart Music Festival," among other video titles, the red-eared Dog from "Baby Einstein Neighborhood Animals," and the Blue Goat from "Baby Van Gogh World of Colors." In mid-February, Baby Einstein will also introduce the familiar black-and-white cow, monkey and yellow duck. Additional puppets will continue to be added throughout the year. The puppets are currently available at www.babyeinstein.com and specialty stores (SRP $9.99).

For more information, visit www.babyeinstein.com.

Source: The Baby Einstein Company