ALVISO, Calif., Aug. 9 /PRNewswire-FirstCall/ -- TiVo (Nasdaq: TIVO), the
creator of and a leader in television services for digital video recorders
(DVR), today announced a series of coordinated initiatives that will
officially launch on August 11, 2004 to support the company's growth strategy.
These initiatives include a new low price of $99 after rebate, a newly
designed TiVo box, and expansion of the TiVo retail footprint to some of
the largest retailers in the country. These moves will be supported by a
nationwide advertising campaign that kicked off this week, and an innovative
rewards program to promote new subscriber referrals. Collectively, the
elements of this growth initiative are expected to fuel the most aggressive
subscriber growth period in the company's history.
Read more
Recent comments
1 day 7 hours ago
1 day 14 hours ago
2 days 13 hours ago
2 days 20 hours ago
2 days 21 hours ago
3 days 50 min ago
3 days 5 hours ago
3 days 6 hours ago
3 days 9 hours ago
3 days 11 hours ago