May 15 /PRNewswire-FirstCall/ -- Consumers are being presented with more and more choices of what to watch on television these days. With programming coming in from hundreds of digital cable channels, combined with movies, TV shows and high-quality video available for download through the TiVoCast service and Amazon Unbox on TiVo, with the latter alone now having thousands of titles itself, it is easy to get lost in this sea of choices. Enter the TiVo service's new universal Swivel Search, the first truly TV-centric on-screen search tool that allows subscribers to explore and discover broadcast, cable and broadband-available content in one easy-to-use experience.
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TiVo Inc. today began releasing the TiVo service's universal Swivel Search, which provides broadband-connected TiVo subscribers the power to quickly find programming. Rather than starting with a title or keyword, with universal Swivel Search on the TiVo service, TiVo subscribers can also search using the way they intuitively think about television; that is, by starting with a program they currently enjoy and using elements of that program to find more of what they like. Universal Swivel Search allows viewers to seamlessly link from descriptions of one program to all others that have common elements, including program name, actors, or suggestions based on other viewers' feedback.
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