PocketMac for PSP Connects Macs & Playstation Portables

March 2005--Information Appliance Associates (IAA), creators of industry-leading Macintosh connectivity solutions, announces the new release of PocketMac for PSP™, the first ever tool to sync Mac users' data with Playstation Portable handhelds.

"We're incredibly excited," said Terence Goggin, CTO of Information Appliance Associates. "After 4 months of engineering and testing, we're proud to release this unique tool that for the first time gives Mac users the ability to sync with PSP handhelds."

PocketMac for PSP extends the popular PocketMac technology to this new device, allowing users to synchronize the following information from their Mac to their PSP:

* Contacts -- Using a new patent-pending means of converting contacts into compact images, PocketMac for PSP syncs these images to the PSP device, making it possible to carry your contacts with you on your PSP. The program supports synching data from Microsoft Entourage and Apple's OS X Address Book.

* Music -- PocketMac for PSP users can now sync directly from iTunes into their PSP.

* Photos -- Users can sync photos from within iPhoto to their PSP.

Goggin continued, "With PocketMac for PSP, Mac users can do more than PC users can. With the unique patent-pending ability to sync contacts to their PSP, music from iTunes and pictures from iPhoto, there's nothing a Mac-based PSP user can't do.

The program syncs directly over USB cable or through memory stick technology.

"This new product extends the PocketMac technology to the next level - Playstation Portable devices," Goggin added.

PocketMac for PSP retails for $9.95 (limited time introductory price).

More information about PocketMac for PSP can be found at www.pocketmac.net/psp.html

SOURCE Information Appliance Associates