Sony Ericsson Announces New Bluetooth Watches

June 14 /PRNewswire/ -- Sony Ericsson today announced three new Bluetooth watches. Select the one that fits your style from the Bluetooth MBW-150 range and enjoy the convenience of controlling your phone from your wristwatch. Created together with Fossil, a world expert in watch technology, this new range of Sony Ericsson MBW-150 Bluetooth watches is truly ahead of its time, bringing together contemporary design and cutting edge Bluetooth technology.

The Bluetooth Watch MBW-150 range by Sony Ericsson

• Understated cool -- Be first among your friends to control your phone with your watch
  
• Subtle control -- See who's calling on your watch display and choose to reject, mute or take the call via the phone or a headset
  
• Individual style -- Choose from one of three new styles of Bluetooth Watch: Music, Executive or Classic Edition
  

"Continuing a long heritage of introducing innovative and fun Bluetooth products, these watches provide a fun way to discreetly interact with your phone," says Najmi Jarwala, president Sony Ericsson Mobile Communications (USA) Inc.

• Timeless design -- In conjunction with Fossil, Sony Ericsson has created three Bluetooth watches that incorporate stand-out technology and looks. The Bluetooth Watch MBW-150 Music Edition is finished in black with orange details; the Bluetooth Watch MBW-150 Executive Edition features a professional-looking stainless steel bracelet and the Bluetooth Watch MBW-150 Classic Edition sports a premium leather strap and black face.
  

Choose the Edition to suit your style:

Bluetooth Watch MBW-150
Music Edition
Control your music phone with your watch

Bluetooth Watch MBW-150
Executive Edition
Keep ahead of the pace and control your phone in a way that keeps you focused

Bluetooth Watch MBW-150
Classic Edition
Relax in casual style while keeping in touch with the world

All three timepieces in the MBW-150 range have a scratch-resistant mineral crystal glass face with an antiglare coating. When not using them to control your phone they look exactly like a regular watch, thanks to a discreet OLED display that's only seen when in use. What's more, the addition of Bluetooth technology does not compromise time-keeping. A Quartz analog precision movement, plus a digital time display that's synchronized with your phone, make sure that you stay on track.

Discreet style
When an incoming call or a text message arrives, the Bluetooth Watch MBW-150 gently vibrates on your wrist, so with a quick glance you can see the caller ID on the display. Lightly touch a button on the watch to decide whether to reject or mute the call, or take it by pressing the answer key on your headset, car handsfree or phone.

Remote control
You don't need to have your phone in your hands to manage calls or music. Use your Bluetooth Watch MBW-150 as a music remote control whether your phone is on the other side of the room or if you're using it to listen to your music via your home speakers. View tracks, adjust the volume, change the tune or switch your music off, all from your watch and without getting out of your chair.

The easy life
New features make life even easier when controlling your phone through your wristwatch. Auto pairing connects the watch to your phone automatically the first time they are linked to each other so there is no set-up routine. If you live your life looking for your phone, the Bluetooth Watch MBW-150 will help you keep track of it, since it gives out a vibrating signal when the phone goes out of range. Finally, thanks to Sony Ericsson's expertise with Bluetooth technology, the signal should always be robust and reliable.

Partners in time
The Bluetooth Watch MBW-150 is compatible with a wide range of Sony Ericsson mobile phones including the new Sony Ericsson W580 Walkman phone which will be available this summer in North America. A full list can be viewed on www.sonyericsson.com.

SOURCE Sony Ericsson Mobile Communications