Eliminate Earbud Cord Tangle with ZipWraps

June 2006 --- Say goodbye to tangled earphone cords with the new ZipWraps Automatic Earphone Retractor (MSRP $9.99) from Digital Innovations, the first product designed to tame cables for virtually any earphones, earbuds or headset without tedious manual winding.

This cookie-sized cord organizer extends and retracts cables in a zip with a spring-loaded mechanism that smoothly feeds wires in and out. It stores the entire wire when your ear gear is not in use, and keeps excess cable safely spooled inside when you’re on your cellphone, MP3 player or portable gaming system. Result: fewer broken cables, a better audio experience, and no time wasted in fixing cable knots or untangling cords from your purse, briefcase or body.

For the initial setup, just open the ZipWraps case, loop the midpoint of your earphone cable around the hook inside the device, close the cover, and push a button to engage the spring. ZipWraps will reel in the rest of the cord without the need to manually wind the wire around a wheel.

When you’re ready to use your earphones, simply pull the cord out to the desired length and attach the ZipWraps case to your pants, shirt or belt with the clip provided. The rest of the cable will stay neatly tucked away inside the unit to prevent tangling. When you’re done with your session, simply press the button on the side of the unit to automatically retract the cord, and the whole cable will be safely stowed until your next use.

The ZipWraps Automatic Earphone Retractor comes in black and white. It will be available in July at Best Buy.

For more information, visit www.digitalinnovations.com.

SOURCE Digital Innovations