August 20, 2007--Canon U.S.A., Inc. today introduced a brand new PowerShot line – the SX series – and the first camera in that line-up, the ultra-zoom PowerShot SX100 IS digital camera. The PowerShot SX100 IS digital camera features a 10x optical zoom, an Optical Image Stabilizer (OIS) and an extended grip, making this light and small shooter capable of capturing magnificent images clearly, even at long range.
In addition to its powerful zoom lens, the PowerShot SX100 IS digital camera is loaded with a full complement of performance and convenient features that camera aficionados have come to expect from Canon – 8.0 megapixel resolution for crisp, vibrant images, a DIGIC III image processor for speed, power and performance, Canon’s Genuine Face Detection Technology (with Face Selector capability), a large 2.5-inch LCD screen for easy image previews and reviews, and much more. This technology, coupled with a 10x optical zoom and OIS, enables soccer moms who are perched in the bleachers to have the ability to shoot photos of their superstars playing on the field that will look like photos taken from the sidelines. Alternatively, a parent sitting in the balcony with their sights set on capturing their little ballerina’s face as she pirouettes through the air for the first time can easily keep the focus framed on their daughter’s moving image throughout the performance. And, since the PowerShot SX100 IS Digital Camera is part of Canon’s “A-Team” (powered by AA batteries), it’s quick and simple to power up.
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