NOOK Color Arrives at Staples May 1

Barnes & Noble's popular NOOK Color will be available at Staples beginning May 1, 2011, the company announced last week. This is great timing for Staples to help ramp up their Dads & Grads and Mother's Day sales. After all, they are the only office superstore to carry the device.

NOOK Color features a 7-inch VividViewColor Touchscreen with access to more than 2 million digital books, more than 140 interactive, full-color magazines and major newspapers and more in the NOOK Bookstore. And coming this Spring is a major, free update to the NOOK Color firmware, giving customers access to popular apps for the device, along with full-featured e-mail and other requested features.

"Staples is excited to bring this amazing product with its enhanced applications to our stores this Spring, which is just in time to celebrate Mother's Day and Father's Day with a gift of the newest technology," said Mark Mettler, senior vice president for consumer technology at Staples. "We invite Staples customers to experience a live demonstration of the NOOK's many features in all our U.S. locations and also enjoy the convenience of free shipping when ordering on Staples.com."

NOOK Color will be in all Staples stores nationwide and at Staples.com for $249, beginning May 1.