Lexar Intros New Affordable Digital Music Player

June 2005 – Lexar Media is changing today’s portable music experience with the LDP-200, a compact, stylish and affordable digital music player that provides unlimited music storage using inexpensive SD memory cards.

The award-winning player is one of the few portable music devices on the market that uses SD memory cards to store and manage portable music collections and playlists. The LDP-200 also doubles as an SD card reader, making it a handy data transfer device.

The LDP-200 joins Lexar’s full line of popular digital music players all supporting both MP3 and WMA music formats. The LDP- 200 is distinguished by its slim, pocket-sized design and is, like all Lexar MP3 players, compatible with Microsoft® Windows Media® DRM for playback of downloaded songs from on-line music services.

“The LDP-200 digital music player features a convenient and simple management system with maximum versatility and portability,” said Lance Ohara, director of product marketing, Lexar. “Coupled with the popular SD memory cards, the LDP-200 is the best choice for users who want unlimited storage capacity coupled with simplicity and flexibility. The SD cards make it reasonable to easily store an entire music libraries, cataloging selections on multiple cards by artist, genre, favorites, musical era, whatever category the customer wants.”

The LDP-200 is available in a standalone version without an SD Card at a suggested retail price of $49.99 as well as versions with 256MB, 512MB and 1GB bundled with SD Cards, at suggested retail prices of $89.99, $119.99 and $169.99, respectively.

For more information, please call 1-800-789-9418 or visit www.lexar.com.

SOURCE Lexar Media

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